April 2007 - Surprising Findings and Fresh Ideas Can Mean New Opportunities for Marketers
March 2007 - Understanding Tweens and Tech
February 2007 - Power brands sell globally (but still think locally)
January 2007 - Heavier Responders in Online Survey Research
November/December 2006 - Catching the "Early Bird" on Black Friday 2006
October 2006 - It's beginning to look a lot like - Last holiday season.
September 2006 - Caveat Retailer: Let the Retailer Beware Back-to-School Shopping Later This Year
July 2006 - Good Research: How to Know It When You See It
June 2006 - Where in the World is NPD?
May 2006 - Star Power NPD's new Celebrity Influence Study
April 2006 - Advancing Accuracy and Precision with Calibration
March 2006 - Top Ten Questions About NPD's Products, Services and Capabilities
February 2006 - Gift Cards and the Everlasting Holiday Season
January 2006 - Can Online Surveys Represent Purchasing by Offline Consumers?
November/December 2005 - Holiday Survey Results
October 2005 - The 65+ Consumer
September 2005 - Retail Upstarts
August 2005 - Leveraging the power of licensing to market products
June 2005 - Shopping under the Influence
May 2005 - Rebates, Coupons and Discounts
April 2005 - Wal-Mart Appeal: Insights Into Successful Mass-Market Selling
March 2005 - In Pursuit of Consumer Convenience
February 2005 - Shifting Roles: How Men and Women Shop Today
January 2005 - Teching-Up Retail
Back to Top