Featured Reports

New From NPD

Market Level Insight Would you like to know the ideal markets with the best opportunity to grow your share and improve sales and distribution -- while boosting your profits? NPD introduces market level capabilities: local market research information for manufacturers and retailers. MORE

Online Gaming 2007: The Virtual Landscape This report delivers an in-depth view of the online gaming landscape, including insight on sales, ownership, and usage. Find out about gamers’ mind, wallet, and time share in the online space, with unique behavioral insight from NPD’s gamer segmentation model. MORE

Consumer Technology Ancillary Services Report Ancillary services are big business for technology manufacturers and retailers. Identify opportunities to grow service revenue with our new report. MORE

Beauty Emerging Channels Reports This series profiles emerging distribution channels in the beauty industry: specialty stores, the Internet, person–to–person (direct selling), and spas/beauty salons. Understand past and present behavior related to beauty shopping, gain insight into channel preferences, and find out which channels will be important to consumers in the future. MORE

Kids and Gift Cards The recent boom in giving gift cards has changed the holiday shopping landscape. Now find out what’s really happening – how kids are using their gift cards and what that can mean to your bottom line. MORE

Casual Dining Lapsed User Study Why are heavy restaurant buyers visiting casual dining outlets less often? This report, based on CREST data, addresses the industry’s interest in and speculation about what’s behind the segment’s slowed growth. Don’t miss this insight! MORE

Segmenting the Bridal Market What’s important to brides when it comes to wedding planning and registry decisions? Now you can explore five distinct segments of brides, with information and insight directly from brides–to–be and newly–married women. MORE

Insights Mission

NPD Insights® is a newsletter of The NPD Group, Inc. NPD Insights presents vital information on key market trends and features the NPD services, which help our clients understand, anticipate and capitalize on these trends to build their businesses.
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Company News

Wal-Mart and Sam's Club Tap The NPD Group for Information on Consumer Purchase Behavior

WalmartWal-Mart Stores, Inc. and NPD have announced an agreement whereby NPD will provide Wal-Mart and Sam’s Club with consumer tracking data. Under the agreement, Wal-Mart and Sam’s Club will have access to NPD information on U.S. consumer purchasing across a broad spectrum of industries.

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SurveyPlease take a moment to complete our brief survey, so we can plan NPD Insights content that addresses your business issues. MORE

 

Company News

The NPD Group Announces Officer Promotions

NPD recently announced the promotions of Martine Ringwald, Natalie Seidman, Julie Stewart, and Karl Werner, each to vice president.

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International Corner

Europe’s Kids and Fashion Markets: Navigating the Retailing Challenges

Isabelle Grenet
Isabelle Grenet

European retailers face more challenges and competition than ever. Across industries, consumers' loyalty to particular products, brands, and categories is waning, and shoppers often change their minds at the very last moment before making a purchase.

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Consumer Perspective

Kids’ Usage of Consumer Electronics (CE) by Country

Study Findings:

  • Desktop computers have the highest kids’ usage among devices in all countries
  • U.K. children are ahead of the rest of Europe for almost all types of CE devices
  • German children are behind in many categories – notably portable video games, digital cameras, and portable digital music (MP3) players

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Source: The NPD Group/Kids and Consumer Electronics Europe

NPD In the news

Universities Strike Back in Battle Over Illegal Downloads
Christian Science Monitor

"LimeWire is the last P2P giant standing, but several major record labels have a joint lawsuit pending to shut it down. According to the NPD Group, an entertainment research firm, LimeWire accounted for 62 percent of P2P downloads in 2006. "

At Restaurants, Take-Out Takes Off
USA Today

Well over half of the meals purchased at the nation's estimated 935,000 restaurants are gobbled up at home, back at the office or in the car. Twenty-five years ago, far more people ate restaurant food in eateries than took it out. By 2006, the typical American ate 81 meals inside restaurants but ordered 127 to go, reports researcher NPD Group.

Home Parties Prosper with Intimate Apparel
Detroit News
Market research firm NPD Group estimates that women's intimate apparel is a $9.6 billion a year industry.

Industry news

NPD Sees Fashion Frenzy Over Dresses As Nearly all Consumers and Channels Contribute to the Trend

The year is not yet half over, but 2007 is already shaping up to be the year of the dress.  Sales of women’s dresses are up…way up, according The NPD Group, Inc., leading provider of consumer and retail information.  For the 12 months ending in April 2007, women’s dresses posted over $5 billion dollars in sales. That is a 30.4% gain over the same time period in 2006. By comparison, total women’s apparel is up only 5.1% for the same time period.

View Article The NPD Group Reports Concern Over Sugar At Highest Level In 13 Years
Americans love sweets, but they might be coming down from their sugar highs as health concerns such as obesity and diabetes grow. According to leading consumer and retail information company The NPD Group, 44 percent of American homemakers are extremely or very concerned about serving foods with sugar, the highest percentage noted since 1994.
View Article NPD Beauty Reports on Fragrance Favorites for Father's Day
The NPD Group reveals the best-selling fragrances for dads last year and what fathers might get as a gift this Father's Day.
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