The wealthy shopper is indeed different from the rank-and-file –
but wallet size can be deceiving

We’ve all heard about non-affluent consumers who desire a taste of affordable luxury, but what about wealthy consumers?

Client Close-Up

American Power Conversion (APC) helps homes and corporate environments protect against data loss, hardware damage and downtime. Its products include surge suppressors, uninterruptible power supplies, power conditioning equipment, power management software, DC power systems and precision cooling equipment – all designed with quality, innovation and customer support in mind.

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International Corner

Britain’s Sporting Goods Market on the Move, Driven by Sport Chain Retailers

The hotly contested market for sportswear and sports shoes in Britain is still growing strongly, and is now worth more than £4.2 billion a year. Sales of sports apparel and footwear in Britain grew by eight percent in 2004, surpassing growth in all other key European markets.

NPD in the News

NPD is committed to keeping you and your colleagues informed and helping you leverage market developments to benefit your business. This issue of NPD Insights  includes links to recent news articles that feature NPD information and insights.




Industry News

iTunes More Popular Than Most Peer-to-Peer File Sharing Services

iTunes is proving to be a formidable competitor against free peer-to-peer (P2P) file-sharing services, The NPD Group reported today. According to information from NPD’s MusicWatch Digital service, Apple iTunes’s industry-leading a-la-carte download store tied with LimeWire as the second-most-popular digital music service in March, 2005.

 

The NPD Group: TV-on-DVD Titles Continue to Increase in
Popularity, Sales

Ever since the first season of "The X-Files" was released on DVD almost five years ago, TV shows have become an important revenue category for studios and retailers alike. In fact, according to NPD’s VideoWatch tracking service, TV-on-DVD unit sales increased by 24 percent in the six months ending March 2005 compared with the same time period in 2003/2004.

 

NPD Reports Fashion And Beauty Trends Sizzle This Summer
What do skirts, polo shirts and celebrity fragrances all have in common? They top the list of hot fashion and beauty trends for the summer season. According to The NPD Group, a leading sales and marketing information company, many items from last summer will be trendy again this year, along with a few new surprises.

 

Insights Mission

NPD Insights ®  is a newsletter of The NPD Group, Inc. NPD Insights presents vital information on key market trends and features the NPD services, which help our clients understand, anticipate and capitalize on these trends to build their businesses.