The NPD Group’s recent report on trans fat finds that the majority of consumers who are aware of trans fat (75%) believe that the foods they consumed at restaurants contained more of it than those foods consumed at home. NPD, a leading consumer and retail information company, reports that awareness and concern about trans fat is not enough to motivate consumers to take action and eliminate the potentially harmful fat from their diets - especially at restaurants.

With more than 237 million vehicles on the road, there are big bucks at stake in the U.S. automotive service and repair industry.  Understanding where consumers take their vehicles for service, and why, is crucial to acquiring share of the professional service market.  According to leading consumer and retail information company The NPD Group, consumers choose to take their vehicle to their auto dealer for 22 percent of service occasions, making the dealership the leading service outlet channel in the U.S.

According to Next Generation Purchase Intent, a report just released by The NPD Group, specific “must-have” features are so important to some consumers that they would be willing to buy a next generation (next-gen) video game console as soon as it becomes available, regardless of price.  Appealing game titles is by far the most important feature, with 87 percent of respondents claiming this as their number one concern, followed by backwards compatibility at 68 percent.