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Insights Mission

NPD Insights® is a newsletter of The NPD Group, Inc. NPD Insights presents vital information on key market trends and features the NPD services, which help our clients understand, anticipate and capitalize on these trends to build their businesses.

HomePrevious Issues

December 2007 - Black Friday: Uncovering the bright spots in consumer technology sales

October 2007 - Will it be Hesitation Holiday for consumers this year?

September 2007 - Back-to-School: Boom-time for technology sales?

July/August 2007 - The NPD Blog & Forum Study

June 2007 - NPD Celebrates 15 Years in Europe

May 2007 - No Kidding - Children Are Consumers, Too!

April 2007 - Surprising Findings and Fresh Ideas Can Mean New Opportunities for Marketers

March 2007 - Understanding Tweens and Tech

February 2007 - Power brands sell globally (but still think locally)

January 2007 - Heavier Responders in Online Survey Research

November/December 2006 - Catching the "Early Bird" on Black Friday 2006

October 2006 - It's beginning to look a lot like - Last holiday season.

September 2006 - Caveat Retailer: Let the Retailer Beware Back-to-School Shopping Later This Year

July 2006 - Good Research: How to Know It When You See It

June 2006 - Where in the World is NPD?

May 2006 - Star Power NPD's new Celebrity Influence Study

April 2006 - Advancing Accuracy and Precision with Calibration

March 2006 - Top Ten Questions About NPD's Products, Services and Capabilities

February 2006 - Gift Cards and the Everlasting Holiday Season

January 2006 - Can Online Surveys Represent Purchasing by Offline Consumers?

November/December 2005 - Holiday Survey Results

October 2005 - The 65+ Consumer

September 2005 - Retail Upstarts

August 2005 - Leveraging the power of licensing to market products

June 2005 - Shopping under the Influence

May 2005 - Rebates, Coupons and Discounts

April 2005 - Wal-Mart Appeal: Insights Into Successful Mass-Market Selling

March 2005 - In Pursuit of Consumer Convenience

February 2005 - Shifting Roles: How Men and Women Shop Today

January 2005 - Teching-Up Retail

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